the DEPARMENT
of PROACTIVE
SERVICES
of PROACTIVE
SERVICES
The Department of Proactive Services aims to redefine customers’ experiences of public services by anticipating needs and initiating service offerings before they are demanded. The team is exploring various types of customers and their service needs through every phase of life, and working with them to redesign a customer experience that eases and enriches the lives of every individual in our society.
Leader
HE Ohood bint Khalfan Al Roumi
Minister of State for Happiness and Wellbeing
& Director General of the Prime Minister's Office
DepartmentOutcome
This department aimed to convert 100% of government services to proactive services in the next 5 years. And till date the department has successfully launched the following
Key Stakeholders
